events

Promotional Marketing

Brands are constantly thinking of interesting ways to attract new customers and keep existing ones engaged.

Our offerings are geared towards providing solutions that guarantee business objectives are met.

We create and execute experiences that engage clients and consumers, providing them with a brand experience that is both unique and memorable.

Field Marketing

We work across the whole value chain of Field Sales & Marketing to improve the delivery of goods and services to the end user.

MEDIA

Broadcast Rights

We have exclusive media rights for Nigeria including The Premier League and The Tokyo 2020 Olympics on terrestrial (FTA) television.

Sales

Integral works to secure sponsorship as well as broadcast for media properties acquired across various platforms. We ensure a fit between the media property and the sponsor which encourages a continuous relationship with stakeholders.

CORPORATE HOSPITALITY

Hospitality Programs

We pride ourselves on delivering experiences like no other at the biggest sporting events around the globe. Our success comes down to detailed planning and the quality of our execution. Each event is different and brands are not the same; thus solutions are tailored to their target audience and business needs.

Some of the exclusive rights we have acquired include the 2018 FIFA World Cup Hospitality Programme, the 2019 FIFA Women’s World Cup Hospitality Programme and the Formula One Paddock Club Hospitality Programme for Nigeria.

Destination Recces

Our commitment to delivering the best possible experience includes inspections of the various hotels, stadiums, restaurants, tours and possible shopping venues for our guests. We also work with various partners to make sure recommended and selected choices are the very best available.

talent management

Talent Identification

We have a joint venture with Family and Football for player and career management. Together, we identify some of the best football talent across Africa, in various  scouting programmes and through our expansive network of scouts.

Brand Development

Integral turns established talent into stars. The opportunities that exist as a result of social media are endless therefore we create deliberate strategy to transform athlete image, that makes them attractive not only for sponsorship and endorsement, but also to increase online following.

Contract Negotiation

Integral has represented and negotiated contracts on behalf of talent and on behalf of clubs. We continue to do so with the very best lawyers and intermediaries in the business, ensuring that all parties involved get the best possible benefits from the final agreement.

SPONSORSHIP

Sales

We work with brands and rights owners to identify their needs and facilitate relationships where we see a beneficial fit for both parties. Integral has been and is at the forefront of negotiating the best deals for properties in sports.

Activation

Our commitment to ensuring brands and rights owners get the best possible outcome from a relationship does not stop with the successful completion of a sponsorship deal. We go further by helping brands activate the benefits they get by associating with the rights owners, holding hands with both parties and managing the process to a mutually beneficial end.

EDUCATION

Football Agency Education

We work with our partner, Family and Football to deliver its Football Agent Education(FAE) series on location and soon to be delivered online. FAE is a business education program for any person interested in becoming a football agent.

College Prospects of America (CPOA)

CPOA is a platform where students pursue athletic scholarship in an academic environment. As exclusive partner, we continue to help students make the successful transition from Nigeria to the U.S.A.